{"id":2809,"date":"2022-04-14T07:33:49","date_gmt":"2022-04-14T07:33:49","guid":{"rendered":"https:\/\/www.diabolo.com\/?post_type=timeline&#038;p=2809"},"modified":"2026-05-18T10:06:37","modified_gmt":"2026-05-18T10:06:37","slug":"panino","status":"publish","type":"projects","link":"https:\/\/www.diabolo.com\/de\/projects\/panino\/","title":{"rendered":"Panino"},"content":{"rendered":"<h2 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Panino Dessert \u2014 Cr\u00e9ation d&#8217;identit\u00e9 visuelle &amp; supports de communication pour une marque de desserts suisses<\/strong><\/h2>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Panino Dessert allie la gourmandise artisanale \u00e0 un ancrage profond\u00e9ment local, en sublimant les saveurs suisses au travers d&#8217;une gamme de desserts et de sp\u00e9cialit\u00e9s traiteur \u00e0 destination d&#8217;une client\u00e8le exigeante. Pour affirmer sa singularit\u00e9 et structurer sa pr\u00e9sence sur le march\u00e9, Panino Dessert a confi\u00e9 \u00e0 Diabolo Design la conception compl\u00e8te de son identit\u00e9 visuelle et de l&#8217;ensemble de ses supports de communication.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Approche<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Construire l&#8217;image de marque de Panino Dessert impliquait de trouver le juste \u00e9quilibre entre authenticit\u00e9 helv\u00e9tique et app\u00e9tence visuelle. Diabolo Design a con\u00e7u un logo fort et m\u00e9morable, ancr\u00e9 dans les codes de la tradition suisse \u2014 edelweiss, typographie manuscrite et palette rouge et noir \u2014 tout en lui conf\u00e9rant une modernit\u00e9 adapt\u00e9e aux attentes du march\u00e9 actuel. En parall\u00e8le, une identit\u00e9 visuelle coh\u00e9rente a \u00e9t\u00e9 d\u00e9ploy\u00e9e sur l&#8217;ensemble des supports : d\u00e9pliants produits, liste de prix traiteur, affiches saisonni\u00e8res et papeterie institutionnelle. L&#8217;enjeu central du projet r\u00e9sidait dans la coh\u00e9rence de la communication sur tous les points de contact, des campagnes promotionnelles de No\u00ebl aux outils du quotidien. Panino Dessert dispose d\u00e9sormais d&#8217;une image de marque claire, app\u00e9tissante et imm\u00e9diatement reconnaissable, \u00e0 la hauteur de la qualit\u00e9 de ses produits.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Panino Dessert \u2014 Cr\u00e9ation d&#8217;identit\u00e9 visuelle &amp; supports de communication pour une marque de desserts suisses Panino Dessert allie la gourmandise artisanale \u00e0 un ancrage profond\u00e9ment local, en sublimant les saveurs suisses au travers d&#8217;une gamme de desserts et de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3151,"parent":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[17,9,10,50],"years":[53],"class_list":["post-2809","projects","type-projects","status-publish","has-post-thumbnail","hentry","category-corporate","category-logotype","category-papiers-commerciaux","category-print","years-53"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Panino - Diabolo Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.diabolo.com\/projects\/panino\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Panino - Diabolo Design\" \/>\n<meta property=\"og:description\" content=\"Panino Dessert \u2014 Cr\u00e9ation d&#8217;identit\u00e9 visuelle &amp; 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