{"id":3969,"date":"2023-11-13T10:40:02","date_gmt":"2023-11-13T10:40:02","guid":{"rendered":"https:\/\/www.diabolo.com\/?post_type=projects&p=3969"},"modified":"2026-05-21T07:25:32","modified_gmt":"2026-05-21T07:25:32","slug":"invitation-madhouse-show","status":"publish","type":"projects","link":"https:\/\/www.diabolo.com\/de\/projects\/invitation-madhouse-show\/","title":{"rendered":"Invitation Madhouse Show"},"content":{"rendered":"

Madhouse Snowboard \u2014 Cr\u00e9ation d’invitation \u00e9v\u00e9nementielle pour une marque de glisse iconique<\/h2>\n

Madhouse Snowboard incarne l’esprit libre et underground de la culture snow des ann\u00e9es 90, port\u00e9e par une identit\u00e9 visuelle aussi brute que distinctive. Pour annoncer son tour de shows international \u2014 de Las Vegas \u00e0 Zurich, en passant par Martigny \u2014 Madhouse a confi\u00e9 \u00e0 Diabolo Design la conception d’une invitation collector, pens\u00e9e comme un v\u00e9ritable objet de marque.<\/p>\n

Approche<\/h3>\n

Cr\u00e9er l’invitation du Madhouse Show, c’\u00e9tait avant tout traduire l’\u00e9nergie d’une marque qui ne ressemble \u00e0 aucune autre. Diabolo Design a con\u00e7u un imprim\u00e9 deux faces alliant force graphique et utilit\u00e9 : une face recto enti\u00e8rement d\u00e9di\u00e9e \u00e0 l’identit\u00e9 visuelle, avec le logo MH serti d’un motif solaire travaill\u00e9 en dorure sur fond cuivr\u00e9, et un verso pratique listant les dates et lieux des \u00e9v\u00e9nements (SIA Show Las Vegas, Swisspo Zurich, TMC Zurich, Expo des Neiges Martigny). L’enjeu \u00e9tait de faire coexister l’esth\u00e9tique d’un objet collector avec la lisibilit\u00e9 d’un outil de communication op\u00e9rationnel. Madhouse dispose d\u00e9sormais d’une invitation \u00e0 l’image de son univers : brute, premium et imm\u00e9diatement reconnaissable.<\/p>\n","protected":false},"excerpt":{"rendered":"

Madhouse Snowboard \u2014 Cr\u00e9ation d’invitation \u00e9v\u00e9nementielle pour une marque de glisse iconique Madhouse Snowboard incarne l’esprit libre et underground de la culture snow des ann\u00e9es 90, port\u00e9e par une identit\u00e9 visuelle aussi brute que distinctive. Pour annoncer son tour de […]<\/p>\n","protected":false},"author":1,"featured_media":3972,"parent":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[50],"years":[23],"class_list":["post-3969","projects","type-projects","status-publish","has-post-thumbnail","hentry","category-print","years-23"],"acf":[],"yoast_head":"\nInvitation Madhouse Show - Diabolo Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.diabolo.com\/projects\/invitation-madhouse-show\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Invitation Madhouse Show - Diabolo Design\" \/>\n<meta property=\"og:description\" content=\"Madhouse Snowboard \u2014 Cr\u00e9ation d’invitation \u00e9v\u00e9nementielle pour une marque de glisse iconique Madhouse Snowboard incarne l’esprit libre et underground de la culture snow des ann\u00e9es 90, port\u00e9e par une identit\u00e9 visuelle aussi brute que distinctive. 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